Table of Contents: What Are Customer Journey Maps & Why Are They Important?5 Ways Customer Journey Maps Help You Create Powerful Marketing MessagesUnderstand
B2B Marketing, Email Marketing, Marketing, Product Design, Tools and Frameworks, UX & CX
B2B Marketing, Email Marketing, Marketing, Product Design, Tools and Frameworks, UX & CX
Table of Contents: What Are Customer Journey Maps & Why Are They Important?5 Ways Customer Journey Maps Help You Create Powerful Marketing MessagesUnderstand
Thinking Traps
Quick Definition: Survivorship Bias is the mental error of only learning from successful projects or people and overlooking those that failed. Table of Contents: The
Fundamental Principles
Quick Definition: The Von Restorff Effect (also called the Isolation Effect) describes how our brain searches for things that are different from their surroundings.Table
Thinking Traps
Maslow's Hammer says that we rely too much on familiar tools (not because they're good - only because they're familiar). As the saying
Applied Behavioral Science & AI, Attention, Emotion & Memory, UX & CX
Here's a surprising psychological lesson from the classic comedy Anchorman (and how a test screening changed everything). You see, the plot of Anchorman
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