Behavioral Economics, Fundamental Principles, Psychology

"We have a very narrow view of what is going on." — Daniel Kahneman via @choicehacking Click to Tweet Have you ever bought

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Behavioral Economics, Fundamental Principles, Psychology

”“I firmly believe that personalized experiences with brands will most drive loyalty and relevance for customers in the future.”Katrina Lake // CEO, Stitch Fix

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Behavioral Economics, Cognitive Bias, Psychology

Have you ever heard of the Envelope Budgeting Method? It’s a simple system that relies on people putting cash into separate envelopes for

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Behavioral Economics, Cognitive Bias, Fundamental Principles, Psychology

Have you ever experienced FOMO — the “Fear of Missing Out”?It’s a form of social anxiety that makes people scared they’re being left out of

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Cognitive Bias, Psychology

Do you ever wonder what makes New Years’ resolutions so appealing?Most people see it as an opportunity to set ambitious plans, only to

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