Introducing the Choice Hacking Podcast
The Choice Hacking Podcast explores the practical side of applying behavioral science and psychology to business, marketing, and experience design through stories, interviews and real-life examples.
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Podcast Episode 103: Peak-End Rule
Click here to listen to Choice Hacking Podcast Episode 103: Peak-End Rule nowHave you ever had a terrible meal that was completely transformed by an amazing dessert? How about a great movie that was ruined by a bad ending? Why do these moments have the power to stick out in our memories, and change otherwise
Podcast Episode 102: Confirmation Bias
Click here to listen to Choice Hacking Podcast Episode 102: Confirmation Bias nowHave you ever ordered dinner in a restaurant, and after telling the waiter your order they comment “Good choice!”. How did it make you feel? Did you begin looking forward to your meal a little more, knowing that your choice was a “good”
Podcast Episode 101: The Choice Overload Effect
Click here to listen to Choice Hacking Podcast Episode 101: Choice Overload Effect nowHave you ever experienced analysis paralysis? It’s that feeling of anxiety when you have so much information that any action feels like the wrong one, so you don’t do anything at all.We often assume that giving people more information is better. But