Vault
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Vault
Loss Aversion: NASA
Vault
Loss Aversion: McDonald’s U.S. Spicy Chicken Nuggets
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Scarcity: Michael Aram Design
Vault
Fresh Start Effect: Southwest Airlines
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Fresh Start Effect: Rakuten Kobo
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Fresh Start Effect: Superdry
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Fresh Start Effect: Bodybuilding.com
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Fresh Start Effect: Banana Republic
Vault